Project Brief
Fex Solutions, a business consultancy and academy, sought a brand identity that reflected its academic roots while exuding exclusivity and an underground edge. Our goal was to create a visual and strategic identity that positioned Fex Solutions as a trusted authority while maintaining its distinct, insider appeal.

Project Solution
We developed a brand identity that blended sophisticated academic aesthetics with a sense of elite community, creating a compelling narrative that set Fex Solutions apart. This involved a cohesive visual language that resonated with their target audience and conveyed both trust and innovation. The underground element was subtly woven into the design and messaging to foster intrigue and a feeling of being “in the know.”

Project Deliverables
Our work included crafting a refined logo, selecting a color palette, and designing supporting materials that aligned with their academic and exclusive image. The result was a brand identity that elevated Fex Solutions as an elite consultancy and academy, while maintaining exclusive and attention-grabbing elements.